Privacy.

webcraft is Tory Radtke, a one-person web and marketing studio in Minnesota. This page covers webcraftmn.com, the email I send, and the tools I build and run for clients, including adpipe, my command-line tool for managing clients’ Google Ads and reading their Google Analytics.

webcraftmn.com sets no tracking cookies and runs no analytics or ad pixels.

If you fill in the form on the Start page, what you type (name, email, business, message) is delivered to my inbox through Web3Forms, a form-to-email service. I use it only to reply to you, and keep it as long as we’re in touch about the work.

I sometimes email local businesses about their websites, using contact details they publish on their own sites or listings. Every message says who I am and has an unsubscribe link; an unsubscribe is honored for good. Reply to any message and I’ll delete what I hold about your business.

adpipe asks a Google account owner’s permission to manage Google Ads and read Google Analytics. It is used only by me, on accounts whose owners have hired me and given my Google Ads manager account or my Google account access.

• What it reads: campaign settings, budgets, spend, clicks, conversions and search terms from Google Ads; sessions and lead events by traffic source from Google Analytics.
• What it changes: only budgets, campaign status, negative keywords and new campaigns, and only after I review and confirm each change. New campaigns are created paused.
• Where it’s kept: on my own computer, in a local database per client, to produce reports for that client. It is not uploaded to any other service.
• Who sees it: me and the client whose account it is. It is never sold, shared with other clients, used for advertising, or used to train AI models.
• Removal: ask and I’ll delete a client’s data. Access can be revoked at any time at myaccount.google.com/permissions or by unlinking the manager account in Google Ads.

adpipe’s use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.

Email toryradtke@gmail.com. I answer myself, usually within a business day.